Special Events

We produce live events better than anyone else!!

We know what LIVE means.  Since 1976, we have been there - LIVE.  Experience is the basis of our expertise.  We have learned from our successes over the years.  LIVE is:

When the CEO steps to
the microphone.

President of Ferrari addresses
Ferrari Club of America in front of Schumacher's Formula 1 race car

When the Governor walks on the stage before the national press.

George W. Bush and Family on Election night in Austin. Texas

       

When the camera does a close-up on the act that just cost you $75K

Bob Hope plays golf at Richardson Medical Center's Pro-Am prior to show

 

When the switch is flipped to light the building that forever alters your city's skyline

Grand Opening of the Tallest Building in Dallas, Texas

 

 
       

When the Product is Unveiled

General Mills unveils its First ever non-traditional Wheaties box

When the spotlight hits your keynote speaker

Southwest Airlines CEO Herb Kelliher Roasts Dallas Mayor Ron Kirk for the Press Club

       

When a herd of Texas Longhorn Cattle start the drive down Main Street in Dallas

Longhorn Cattle Drive to Celebrate Dallas County Sesquicentennial

When the party-goers walk into the room

Mobil Oil retires the historic, giant, neon Pegasus from atop the Magnolia Oil Building, and debuts its replacement for re-lighting the Dallas skyline
       

When the laser show, the balloon drop, and the marching band begin simultaneously

Kilgore Rangerettes view balloon drop and confetti at Bush/Bullock Inaugural Gala at the Erwin Center, Austin, Texas

When the US Air Force begins its fly-over

National Historic Landmark Designation of Dealy Plaza, site of Kennedy Assassination
       

When the Fireworks are launched

The Sun and Star Fireworks Spectacular brought an estimated 120,000 people out to watch a massive Japanese Fireworks Show over Downtown Dallas

 

  
       

The Sparks Agency produced all the events above.

Our clients look back on these moments with pride and satisfaction.  That's why we are still in business after more than 25 years.  We exist for the moment when the show is on the line.  That moment can be one of exhilaration if done well, or if it is not, it can be the most embarrassing moment in your life.